The buying decision tool for Amazon wholesale sellers

Upload a supplier list. Know exactly what to buy.

Wholesale Analyzer checks live Amazon data, fees, price history, competition and brand risk for every product on your price list, then gives each one a clear BUY, REVIEW or AVOID decision, with the quantity to order and the most you should pay.

1 free scan every month No card needed Plans from $15 a week
200,000products in one scan
4identifier types: ASIN, UPC, EAN, ISBN
9factors in every wholesale score
FBA + FBMprofit and ROI side by side
21Amazon marketplaces supported
See it in action

Watch one supplier list become a buying decision

In 3 minutes: what one wrong order can cost you, and how Wholesale Analyzer checks every product before you spend.

Find your top 5 opportunities free

Sound familiar?

A supplier sends 200,000 products. Which ones make you money?

Checking them one by one takes days, and one wrong buy can tie up your cash for months. Here is the difference.

The old way

  • Open every listing and copy prices into a spreadsheet
  • Work out referral and FBA fees by hand
  • Check price history product by product
  • Guess how many units to order
  • Find out about brand restrictions and IP complaints after you have paid

With Wholesale Analyzer

  • Upload the whole list at once: up to 200,000 products
  • Fees, profit, ROI and margin calculated for FBA and FBM
  • Price history, Buy Box and competition for every product
  • A suggested order quantity and your maximum buy cost
  • Selling eligibility and IP complaint risk checked before you buy
How it works

From supplier price list to purchase order in four steps

Scroll on and watch one supplier list go all the way through.

  1. 1

    Upload your list

    Drop in an Excel or CSV file of ASINs, UPCs, EANs or ISBNs. Add your cost, MOQ, case pack and SKU columns if you have them.

  2. 2

    We analyse every product

    Live Amazon prices, fees, offers and sales rank, plus price history, estimated sales, selling eligibility and IP complaint risk.

  3. 3

    You decide with confidence

    Every product is scored BUY, REVIEW or AVOID with the reasons, the maximum buy price and a suggested order quantity.

  4. 4

    Order and restock

    Turn your BUY products into a purchase order, book the delivery into stock and get told when it is time to reorder.

Wholesale intelligence

Know your ROI before you spend a dollar

Set your targets once: ROI, minimum profit, margin, budget. Wholesale Analyzer applies them to every product and shows its working, so you never have to trust a black box.

  • Maximum buy price that still meets your targets
  • Recommended order quantity, MOQ and dead-stock warnings
  • Top 20 opportunities and a list of products to avoid, with reasons
  • Capital allocation: the best way to spend your budget
  • Price floor, new-seller simulation and a supplier negotiation target for every product
Your seller dashboard

Open it every morning. It tells you what to do next.

Every scan you run adds up. The dashboard brings the last 90 days together, so you do not have to open scans one by one to find your next order.

  • Headline numbers: products analysed, BUY products, capital needed, expected profit and average ROI
  • Best opportunities: the top BUY products of all your scans, one click from the full analysis
  • Needs your attention: stock to reorder, orders on the way, products that need approval to sell, brand and IP risks
  • Supplier leaderboard: which supplier gives you the most BUY products and the best ROI
  • Every scan’s result at a glance, with live progress while a scan is running
Features

Everything Amazon sellers check on a product, in one place

Built around the questions you ask before you spend money on inventory.

Bulk product research

Scan up to 200,000 products at once. Convert between ASIN and UPC/EAN, spot multipacks and get book details for ISBNs.

Profit, fees and ROI

Referral and FBA fees, landed costs, profit, ROI and margin for FBA and FBM, with a calculator you can adjust per product.

Wholesale score: BUY, REVIEW or AVOID

A 0 to 100 wholesale score and a clear decision for every product, based on targets you set and explained in plain language.

Seller dashboard

Your best BUY products across every scan, the capital and profit behind them, a supplier leaderboard and what needs your attention today.

Price history and competition

Interactive price and sales-rank charts, Buy Box stability, total offers, who else sells the product, and whether Amazon is one of them.

Eligibility and IP complaint risk

Every scan checks whether your account can sell each product and screens brands for IP complaint risk, with the reasons shown.

Price floor and negotiation targets

See how far the price can fall before you lose money, and the supplier price and discount that would turn a product into a BUY.

Purchase orders and reorder alerts

Compare suppliers on the same product, turn your shortlist into a purchase order and get told when stock needs reordering.

Results workbook in Excel

One file with three sheets: Results, a scan Dashboard and All Details. Clickable ASINs, readable rows, and e-mailed to you when a scan finishes.

Explore all features

Learn more: Amazon wholesale software · Bulk UPC scanner · Wholesale product research · Supplier price list analyzer

Try it on your own supplier list

Your first scan every month is free. Upload a price list and see your top 5 opportunities in minutes.

Start my free scan
Supported marketplaces

Sell on Amazon in 21 countries

Connect the seller account of the marketplace you sell on. Prices, fees and profit are shown in that marketplace’s own currency.

North America 4

  • United States
  • Canada
  • Mexico
  • Brazil

Europe, Middle East and India 14

  • United Kingdom
  • Germany
  • France
  • Italy
  • Spain
  • Netherlands
  • Sweden
  • Poland
  • Belgium
  • Turkey
  • United Arab Emirates
  • Saudi Arabia
  • Egypt
  • India

Asia Pacific 3

  • Japan
  • Singapore
  • Australia
Pricing

One product. Pick how you pay, cancel any time.

Start with a free scan of your own supplier list. Every paid plan includes every feature and unlimited scans: no credits, no add-ons, no per-product fees. Choose the billing period that suits you.

Free Wholesale Opportunity Scan

Upload your supplier list and discover your top 5 Amazon wholesale opportunities for free.

Connect your Amazon seller account, upload a supplier list and tell us your target ROI and buying capital. We analyze the first 50 products and show your 5 best opportunities in full: score out of 100, profit, ROI, sales, sellers, Buy Box, maximum buy price, order quantity and risk. You also see how many more BUY products your list holds.

  • 1 free scan every month
  • No card, no PayPal
  • Your own supplier list, not a demo

Weekly

Pay week by week. Ideal for a single sourcing project or to try it on your next supplier list.

$15/ week

Billed every week


  • Every feature, nothing locked
  • Unlimited scans of up to 200,000 products each
  • BUY, REVIEW or AVOID with max buy cost and order quantity
  • All 21 Amazon marketplaces
  • Cancel any time

Monthly

The flexible choice for sellers who source every month.

$39/ month

Billed every month · about $1.30 a day


  • Every feature, nothing locked
  • Unlimited scans of up to 200,000 products each
  • Seller dashboard, purchase orders and reorder alerts
  • Price history, IP complaint and eligibility checks
  • Cancel any time
Secure checkout with PayPal Renews automatically until you cancel Cancel any time in your PayPal account

Included in every paid plan

  • Unlimited scansASIN, UPC, EAN or ISBN, up to 200,000 products per file
  • BUY / REVIEW / AVOIDa 0 to 100 score, the reasons, max buy cost and order quantity
  • Real profit and ROIAmazon fees and your landed costs, FBA and FBM side by side
  • Price history and sales estimatesKeepa price and sales-rank charts, Buy Box and seller trends
  • Eligibility and IP complaint riskchecked on every scan, with the reasons shown
  • Seller dashboardbest products across all scans, capital, profit and what needs attention
  • Purchase orders and inventoryfrom shortlist to order, with reorder alerts
  • Supplier insightleaderboard, supplier comparison and negotiation targets
  • Excel results workbookResults, Dashboard and All Details, e-mailed when a scan finishes
  • 21 Amazon marketplacesconnect several seller accounts, results in each marketplace’s currency
  • Secure by designAmazon access approved in Seller Central and stored encrypted
  • E-mail supportwrite to service@wholesaleanalyzer.com any time
Pays for itself

One good product can pay for months of the plan. Example: 29 units with $5.89 profit each is $170 of profit, more than four months of the monthly plan. Avoiding a single bad order of 100 units at $12 saves $1,200.

Your results depend on your products, costs and the market.

Questions

Wholesale Analyzer: frequently asked questions

What do I need to get started?

An Amazon seller account connection (so we can read live Amazon data), and a spreadsheet of identifiers. Subscribe, sign in with the same e-mail address, connect your account and upload your first file.

Which identifiers can I upload?

ASINs, UPCs, EANs and ISBNs, in .xlsx or .csv files of up to 200,000 products. You choose the identifier type and, optionally, your cost, MOQ, case pack and SKU columns.

Which Amazon marketplaces are supported?

21 countries: the United States, Canada, Mexico and Brazil; the United Kingdom, Germany, France, Italy, Spain, the Netherlands, Sweden, Poland, Belgium, Turkey, the United Arab Emirates, Saudi Arabia, Egypt and India; and Japan, Singapore and Australia. Connect the seller account of each marketplace you sell on; results are shown in that marketplace’s currency.

How does billing work?

Subscriptions are handled by PayPal and renew automatically each week, month or year until you cancel. You can cancel at any time from your PayPal account and keep access until the end of the period you have paid for.

What does the dashboard show?

The totals of your scans from the last 90 days: products analysed, BUY products, the capital they need and the profit they are expected to make. It also lists your best BUY products across all scans, a supplier leaderboard, and what needs your attention: stock to reorder, purchase orders on the way, products that need approval to sell and products with brand or IP risk.

What is in the Excel file of a scan?

Three sheets. Results has every product with the same columns as the results grid. Dashboard sums up the scan: decisions, capital, the best products, brands and risks. All Details has the full product, price and offer data. ASINs open the Amazon product page, and the file is also e-mailed to you when the scan finishes.

Are the sales and profit figures guaranteed?

No. Profit uses live fees and prices, but sales per month are estimates and prices change. Wholesale Analyzer helps you decide with better information; it cannot promise results. See our Terms of Service.

Stop guessing. Start buying with confidence.

Upload your next supplier list and see which products are worth your money, how many to order and the most you should pay. Your first scan every month is free.

Wholesale Analyzer

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$327 / year
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